In today's competitive job market, attracting and retaining top talent goes beyond just offering a good salary. Employees increasingly seek robust employment benefits, with employer-sponsored health insurance being a major deciding factor. This blog explores the trends in healthcare benefits for employees across India, highlighting the growing importance of employer wellness programs that include mental health benefits. We'll also showcase MarketStar's commitment to employee well-being through our comprehensive healthcare policy. 

Elevate Your Selling Game: Top 10 B2B Sales Skills for 2024

Welcome to the new era of B2B sales – it's a far cry from the old days of relentless, pushy tactics. In today's tech-driven world, customers hold the reins with a wealth of information at their fingertips, preferring to take control and do their own research. Surprisingly, 75% of B2B buyers actually lean towards a rep-free sales experience! But, here's the twist – going entirely digital and relying solely on self-service might lead to purchase regret. That's where B2B sales steps in as a guiding light. 

With virtual interviews here to stay, it’s important to prepare differently than you would for a typical in-person interview.
The Covid-19 pandemic forced many companies to adopt virtual interviewing. According to a survey from Indeed, 82% of employers used virtual interviewing technology. And it turns out, both companies and candidates like it. The same survey revealed that 93% of companies plan to continue using virtual interview technology in the future. At MarketStar, 100% of our interviews are conducted virtually. Here I’ve listed my top 7 tips to help you present your best virtual self in your next interview.

So, you are looking for a new job. Well, you will need a resume. Before you start listing
everything you’ve done since your first paper route, let’s chat about what actually
matters to hiring managers and recruiters.

About our Guests:

Angel Ringstad has been at MarketStar for three and a half years as a member of one of our strategic partnerships. Outside of work, she is a painter, an advocate for social justice, and a mother of five. She takes great care of her team at work and loves spoiling her grandbaby. 

Charlie Padilla is a returning member of the MarketStar family after leaving to pursue an opportunity at a large AdTech company. He came back to help pilot a new, high-profile AdTech program within MarketStar and has had great success. He and his wife have two kids, eight and four years old, who keep them very busy! His hobbies include golfing, gaming, and spending time with his family.

Tyce Spencer is celebrating his 13-year mark with MarketStar and leads one of our sales teams. His why is about seeing others grow and succeed, which is why Tyce is a true example of someone who works hard to include all the team in activities, discussions, and events where people can connect. Tyce brings in “All In, Every Day” and “You Belong” to his team every day.

About our Guest:

Joey Lopez Sr. is a Global Program Manager at MarketStar. As a young actor and model, Joey developed a diverse range of experiences and talents centered around connecting to others. After recovering from bone cancer, he continued to apply his skills in the entertainment industry with an eventual move into sales. With over ten years of experience in digital marketing, sales conversion, and technology, he joined MarketStar to lead our sales teams continuing his passion for encouraging a sense of belonging in the workplace. He and his wife of 24 years live happily with their four children and grandchild.

There are 4 things I discovered about my professional growth. This applies to me significantly as a leader and has certainly been my experience at MarketStar and hope what I share with you today can help you identify the factors around you that impact your own growth.

The focus of our discussion here is to discuss our new purpose and values in a unique and dynamic way, and also to allow the company to get to know members of the MarketStar family, as well as the organizations that run under it, which is why we were really excited to have the opportunity to talk about Women In Business, to discuss its impact, to discuss plans that you, as a group in the organization and as a leadership team, have in play. So let's jump in and get to know Women In Business a little bit. What really is it about the organization as a whole that brings out passion for each of you? What is it that makes you willing to put in the extra time and effort that makes it impactful?