This post originally appeared on Marketing Director Tracy Thayne's personal website. It has been repurposed for the MarketStar audience.

MarketStar has joined forces with Ski Utah, a marketing firm owned and operated by the state’s 14 ski resorts, to sponsor Utah’s top pro development cycling team for the 2011-2013 cycling seasons.

Presenting the Whole Story

I once worked for a boss from another country who was a dedicated, intelligent and thoughtful person who taught me a great deal about showing initiative and driving for achievement. Despite English being her second language, she was articulate and well-spoken, with one notable exception—clichés. She would misuse, misinterpret and combine clichés in alarming, nonsensical ways.

In 1995, the surfer turned internationally recognized graphic designer, David Carson, boldly declared the "End of Print" as the title of his first collection of printed work. His declaration was true to his flamboyant and misunderstood style which challenged the social norms associated with typography and design of his generation. In a similar style, Wired Magazine has thrown down the gauntlet in their September cover story and declared, the "Web is Dead". The premise? As the internet has evolved throughout the last 20 years of relative infancy, consumers are now less likely to "Surf" the World Wide Web as they are to turn to one of millions of simpler, sleeker services, spoon-fed to consumers by way of the app.

Introduction

As we slowly come to terms with the reality of living in a COVID-19 world, there is growing recognition that the pandemic will for better or for worse permanently change the way we live and conduct business. For sales organizations that adapted to the demands of physical distancing and work-from-home by merely executing existing processes through remote conferencing tools, there is a need to recognize that remote work is the new normal within which they must transform themselves to function effectively in a totally new paradigm. Not only do sales operations have to be restructured, but so do other processes such as onboarding, training, and coaching of sales teams. Here are some pointers that organizations need to consider while transitioning to onboarding, training, and coaching their sales teams remotely.