MarketStar Blog | Business Growth

Online Shopping Is Much More than Online Buying

While both the terms sound similar they are not. Online Shopping includes all activities starting from researching a product or brand, comparison with similar products using any device but not necessarily bought the product digitally; while online buying includes a purchase made digitally.  

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The Future of Work: The Rise of Freelancers and How You Can Benefit from It

Freelancing has been on an up-trend for some years now. It’s rapidly changing not only the way we work but the way we think about work, view clients, and negotiate with those who deliver services to us. Businesses can benefit from this trend. Here’s how. 

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Mastering Customer Retention: The Key to Long-Term Growth

In the world of business, striking the right balance between acquiring new customers and retaining existing ones can make a significant difference. Many businesses prioritize new customer acquisition, often neglecting the treasure trove of existing customers. This guide explores the immense value of customer retention and how companies can leverage it for greater profitability and long-term success.

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