Case Studies

Channeling Creativity: Elevating a Tech Conglomerate’s Partner Network to $500M Growth with MarketStar's Content Expertise

Written by MarketStar Editorial Team | Aug 8, 2024 11:50:45 AM

In 2020, the partner channel market stood at 54.42 billion and a projected CAGR of 16.2% till 2028.

Even in such a booming partner channel market, getting the most out of your network can be tricky. That's exactly what our client, a giant tech conglomerate, faced with their massive 50,000+ partner base. They struggled to connect with individual partners and drive sales.

Sound familiar?

This case study dives into our client's challenges, including: 

  • Low partner engagement

  • Difficulty reaching the right audience with relevant content 

  • Maximizing partner ROI 

Discover how MarketStar's data-driven approach, using state-of-the-art solutions like Bluekai and Oracle, as well as creative content strategies, helped our client achieve incredible results, including $500 million in additional revenue!

Ready to learn how MarketStar can help you achieve similar results? Download the full case study and discover how to unlock the true potential of your partner channel.