As digital advertising becomes more crowded and complex, traditional in-house sales models are struggling to keep pace. For many ad platforms and publishers, the solution lies in Sales as a Service®—a smarter, faster way to drive results across the full sales cycle.
This eBook breaks down how leading organizations are adapting their approach to increase revenue, expand reach, and better support their advertisers in a fast-moving market.
Inside, you’ll uncover:
Key shifts shaping today’s digital advertising landscape.
How to tap into long-tail revenue without overextending your team.
The role of onboarding and support in retaining advertisers.
Why aligning sales and support can unlock greater lifetime value.
If you're ready to boost revenue and modernize your approach to digital ad sales, this eBook is your starting point.