eBook: The Full B2B Sales Team

Specialized Sales Roles to Accelerate the Sales Cycle

As today’s B2B buyers grow more informed and complex, sales organizations must evolve in response—introducing new roles and smarter staffing strategies to meet customers where they are in the journey. 

This eBook explores how specialization is reshaping solution selling, and what it takes to build a high-performing B2B sales team that can support, influence, and close with confidence. 

Inside, you’ll learn: 

• Why sales specialization matters in today’s B2B environment. 

• Key roles emerging across the modern sales cycle. 

• How to structure teams that guide buyers from interest to purchase. 

• Actionable strategies to stay competitive in complex buying scenarios. 

Get the eBook now and build a team that’s ready for today—and tomorrow’s—B2B sales landscape.