In this interview, our host, Kevin Benedict, sits down with Bridget Perry, VP of EMEA Marketing at Adobe. Bridget highlights evolving trends in digital marketing, emphasizing customer experience optimization as the top priority for marketers. She also explores how real-time personalization, enabled by advanced data integration and actionable insights, can deliver more relevant and timely customer interactions.

Demand Solutions
Bridget Perry: Marketing Strategies and Trends for Success
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