Interviews

Dan Bingham: Content Marketing in Hi-Tech Landscapes

Written by MarketStar Editorial Team | Jan 16, 2019 7:00:00 AM

In this interview, our host, Kevin Benedict, is in talks with Dan Bingham, Head of Content Marketing at Micron. Dan discusses the challenges of localizing content for diverse cultures and highlights Micron’s approach to bringing their brand promise to life through regional stories. He also emphasizes the growing importance of personalized content to enhance customer engagement and resonance.